Many of the readers of our blog here at Real Career US own businesses. If you are among that group, then you know that customer success is the lifeblood of your business, whether you are selling a product or service. Without customers, you have NO business.
To help you as a business owner achieve superior customer success, today we would like to share with you some words of wisdom from a couple of authorities we have discovered. Our first authority is User Lane and this article from their website, Driving Customer Success. You cannot go wrong by taking the advice offered in that article if you want to take your customer success strategy to the next level.
Our second authority on customer success is Open View with this article, 12 Inspiring Quotes on Customer Success. Here is one of those quotes, “Companies need to prove their worth — day after day, month after month, year after year.” That piece of advice is from Kaiser Mulla-Feroze.
The last authority we will offer you in this blog post today is a guide we found at User IQ. The folks over there have done an excellent job of creating a Guide to Customer Success that will help any small business owner go above and beyond what is required for excellent customer service. You can view this very in-depth guide by visiting this link. Here is a short paragraph from the introduction to that guide:
“Customer success is a vast subject with implications that are so uniquely profound to each company that it’s risky to provide a narrow answer. In this section, we take a closer look at the definition and concepts used by the most renowned experts in the field. We’ll then discuss why customer success is so important at each step of the customer success journey.”
The bottom line is, if you do not concentrate on great customer service in your small business, you will not be very successful. And the bald truth is that companies who offer poor customer service do not last. One reason for this is the internet. Bad reviews online can destroy your business, and if you offer poor customer service, those customers ARE going to review your business poorly online. That is just the nature of the beast in our modern times. But one thing that has never changed, even with the advent of the internet, is that word-of-mouth is still the best advertising, and referrals from happy customers the lifeblood of any business.
The team here at Real Career US hopes this blog post will help you create great customer success. By offering the very best in customer service; such as prompt replies to complaints, easy access to authority figures at your place of business, and a superior product or service, you have bought your golden ticket to a thriving and prosperous business and will be known for your customer success.